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Reimagining the University of London Press Brand & 10 Tips for a Rebrand

In an industry that’s constantly moving, even established publishing brands need to be vigilant to make sure they are telling an up-to-date story and resonating with their audiences.

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A cohesive brand – house of brands or branded house?

I get asked a lot about the difference between a branded house and a house of brands, so I’m going to talk here about how to create a consistent brand when it has multiple products within it.

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