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Brand Identity

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14/05/2026

My Free Mini Brand Audit! 10 minutes to understand your brand.

How do you know if your brand is working? Take 10 minutes and find out! A regular check-in helps make sure that your brand is still aligned with your goals, your audience, and the value you provide.

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11/09/2023

Reimagining the University of London Press Brand & 10 Tips for a Rebrand

In an industry that’s constantly moving, even established publishing brands need to be vigilant to make sure they are telling an up-to-date story and resonating with their audiences.

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08/08/2023

Why you should care about book cover design.

Designing book covers is a brilliant way to make a living. It’s creative and challenging, and it’s always a thrill when I see a title I worked on in a bookshop…

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08/08/2023

Setting Your Brand Apart – People and Personality

I love incorporating the personality and passion of the people who work for a business into a brand story. It’s so important – especially when you need to set a brand apart in a tricky market.

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